As of July 1st, 2023, the UK wholesaler Chicken CycleKit is including Thun as a new brand in their premium portfolio.
Chicken CycleKit already represents big component brands such as Campagnolo, KMC, Schwalbe, etc. As of the 1st of July 2023, they will also represent Thun. The traditional British wholesale expert that was founded in the same year as Thun (1919) and is also – just like Thun – managed by the fourth generation family will sell Thun bb-sets as part of their aftermarket product range and at market leading prices.
“We are excited, and Chicken CycleKit is the perfect partner for us when it comes to tackling the UK aftermarket,” comments Thun’s Co-CEO Alex Thun. “They have unparalleled experience in representing quality components and the values that we stand for due to the fact that we all share not only a similar company structure and history but also a conscious and responsible business mindset.”
For Thun the cooperation with Chicken CycleKit is the first of its kind – and for the time being the only one – in the UK area as a result of which both companies are already seeing a lot of market potential.
“We could not be happier to add Thun to the Chicken CycleKit family,” comments Gary Turner, Chicken CycleKit’s co-owner and Sales Director. “Thun’s program of quality and European made products will – we are sure of that – be in great demand in the UK market and we look forward to showing our customers the range.”
In terms of communication Chicken CycleKit will take the lead on informing their customers about the technical details, product advantages, etc. that are associated with Thun bb-sets.